5F Focus: Inseparable Separates

8 1 2014
When it comes to separates this season, forget mix and matching - the real statement is wearing coordinating pieces together. Whether you prefer RED Valentino's printed short suit or Tibi's minimal silhouette, our 5F buyers say this trend is a must try.
  1. Theory
  2. Alexander Wang
  3. O'2nd
  4. ALC
  5. Tibi
  6. RED Valentino
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Night Cream: What You Need In Your 20′s, 30′s, 40′s

7 31 2014
Is better skin by morning possible? We say 'yes'! It's no secret that nighttime is the right time for skin renewal -- while you log a blissful eight hours of sleep, skin naturally repairs and rejuvenates. Want to fast track your results? Pair a power-packed night cream with a good night's sleep and complexion perfection is yours by morning.... View More

Starstruck: Your August Horoscope

7 30 2014
Happy Birthday, Leo! Will you be seeking new adventures this August? Find out what astrologists Amy Zerner & Monte Farber have in the stars for you this month. Shop Amy Zerner 5F, 212 872 8901 See July's Starstruck View More

Street Smart

For what's happening now, street style is always a source of inspiration. This week, we're loving Peony's elegant day look (PeonyLim), Jessica's bold blue (Tuula Vintage), and Vanessa's take on the 90's (The Haute Pursuit). Love? Shop pieces below to try for yourself.

7 28 2014
For what's happening now, street style is always a source of inspiration. This week, we're loving Peony's elegant day look (PeonyLim), Jessica's bold blue (Tuula Vintage), and Vanessa's take on the 90's (The Haute Pursuit). Love? Shop pieces below to try for yourself. View More

Moisturizers: What You Need In Your 20′s, 30′s, 40′s

7 24 2014
Regardless of skin type, we all need moisturizer (yes, even oily skin). However, choosing the right formulation is essential -- a cream that's too rich can wreak havoc on acne prone skin, while a cream that's too light, can leave mature skin deprived of necessary hydration. Read on as we share our top picks for the best moisturizer for skin care needs... View More

In the Spotlight: A trip to Japan with Mansur Gavriel

We all know and love the bags from Mansur Gavriel so we asked the designers to give us an inside look on their trip to Tokyo. Meet Rachel & Floriana and shop the collection on 5F on Wednesday, July 30

7 21 2014
"Our trip to Tokyo was a refreshingly zen “reset” from the typical daily hustle of New York City. We saw much to be inspired by—the serene rooftop garden of Isetan and the famous Meiji Shrine, a complete oasis in the center of Tokyo. The retail was amazing, the food was wonderful, and above all we... View More

Five Beauty Tools That Will Change Your Life

7 17 2014
We all know that using the right products can make a major difference in skin and hair. But, let's chat tools. New, hip-to-the-tech skin care and hair care tools amplify results like never before and take your beauty to the next level. Read on as we share Five Beauty Tools That Will Change Your Life. . . View More

Street Smart

For what's happening now, street style is always a source of inspiration. This week, we love easy summer looks from Leandra (ManRepeller), Blair (Atlantic Pacific) and Jane (Sea of Shoes). Love? Shop pieces below to try for yourself.

7 15 2014
Take a cue from these ladies of the style blogosphere on how to style some of our favorite pieces for summer. View More

Sneaky! Sneaky!

7 15 2014
  Long gone are the days when sneakers are worn only with gym clothes and casual ensembles. This fall, when it comes to footwear, put comfort first. Designers update the trainer this season in fresh colors and luxe materials. Men, try the trend with a dark denim, bomber jacket, and classic sunglasses. Women, add athletic appeal... View More

New to 5F

7 11 2014
5F is known for its wide variety of designers and styles that cater to the modern woman. We are excited to welcome some new brands to 5F for the upcoming season. Risto will be adding some fun prints and colors to our contemporary selection and Iro will be a cool new option for the neutral... View More