After launching their shoe collection at BG last season, Sanayi313 has quickly become a BG favorite. Known for beautifully detailed, Ottoman-inspired designs, Sanayi313 has now taken on handbags which are just as charming. Read on as we chat with Sanayi313 designer Serena Uziyel, as she talks about her personal style, design history and more.
Shop Sanayi shoes and handbags now in store and on BG.com.
BG: What design elements are different when creating bags vs shoes? Is one more fun? challenging?
SU: Shoes become part of your body; they have to be as beautiful as they are comfortable, and the fit should be perfect. Bags on the other hand, need to tell a story. Both are fun and challenging to create. While it is very difficult to choose one over the other, our collection has a much larger range of shoes and I’m having so much fun creating the different embroideries and silhouettes. That said, we’re expanding our bag selection and using many of the same techniques as our shoes!
BG: How did you begin working with Amir and Enis on the Sanayi 313 collection?
SU: I’ve known Enis for a long time. We are childhood friends and amazingly we share the same aesthetic and vision. Enis is a great interior architect; he came up with the idea of taking a car repair shop and creating this amazing space for Sanayi 313 with his brother Amir. Enis and Amir asked me to consult on the project, and eventually my passion for making shoes and bags came to the surface and we decided to go ahead with our own brand.
BG: Describe your personal style and how it is reflected in your designs.
SU: I strongly believe in “classics’’ with a twist. Comfort, function, quality and aesthetic are the most important elements of my personal style and my design process. Details are the fundamentals for any of my practices.
BG: Tell us about your favorite accessory of all time. A hero piece or hardworking essential?
SU: When I was little, around six or seven years old, my mother used to travel to Paris a lot. On one of her trips I asked her to find me suede ankle booties with a zipper pull in the front. Of course she couldn’t find it, so she had a pair custom made according my description. They hold a special place in my heart and are my favorite design piece of all time.
BG: How do you see the Sanayi 313 bags and shoes complimenting a wardrobe?
SU: Sanayi 313 shoes are unique ‘pieces of art’ that are very difficult to compose and craft. One can observe the lush and splendid influences of the Ottoman culture fused with the upscale artisanal quality of craftsmanship with a modern twist. Our designs are whimsical and surprising, you can wear our shoes and bags to uplift your mood and make any outfit a bit more interesting.