Photograph Courtesy of Thom Browne
Thom Browne is one of those extraordinary talents in fashion, known for his impeccable artistry and unparalleled tailoring. This past week, Browne launched his womenswear at Bergdorf Goodman with an unforgettable performance entitled “The Office People”, which saw 20 models march in unison from Bergdorf’s to Grand Army Plaza where they read books and ate peanut butter and jelly lunches. Ahead of the buzz worthy and powerful moment, we caught up with the American designer to talk about his Fall 2019 collection, the staples of the Thom Browne brand, and why performance is so important to Browne and his label. Read the full interview below and shop Thom Browne now online at BG.com and in store on 3.
Bergdorf Goodman: Can you tell us the inspiration behind the Fall 2019 collection and how the set design came to be?
Thom Browne: The idea was simply taking the mundane world of office life and making it interesting, conceptualizing the idea of uniformity and making it show the individuality and confidence in uniformity.
BG: How would you describe the Thom Browne customer? Are there staples in their wardrobe that you keep in mind when designing new collections each season? If so, what are they?
TB: The true customer appreciates clothing being made well. Quality comes first and tailoring is also very important.
BG: What is your favorite piece in the Fall 2019 collection and why?
TB: Every piece is my favorite and important for different and unique reasons.
BG: Your runway shows always include a mesmerizing performance that perfectly ties in with the collection. Why is this element important to you as a creator and how does it usually come to life?
TB: Giving a story to my collections is important because it gives the collection a life and allows them to transcend fashion. Each performance comes together in different ways depending on the collection.
BG: What is your favorite Bergdorf Goodman memory?
TB: My favorite Bergdorf Goodman memory is simply the fact that it’s the place where it all started for me. Margaret Spaniola and Bergdorf’s believed in me and my collection when nobody knew who Thom Browne was. Fifteen years later, BG is still just as supportive.