Celebrating Fashion Week: Tony Viramontes

Honoring Dean Rhys Morgan's new book

9 4 2013
Tom Ford, Rick Owens, Jason Wu, Altuzarra, Zac Posen, 212 872 8747

“Draw for yourself, paint for yourself, take photographs for yourself. You will love them much more” – Tony Viramontes The rediscovery and re-appraisal of the late 1980s fashion illustrator Tony Viramontes coincides with a splash of 1980s revival seen in the Fall 2013 collections. So it only makes sense to amp up the clothes to …

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State of The Art: Our Frieze Windows

5 8 2013
Frieze New York 2013, #BGWindows

The Frieze Art Fair is coming to New York this week and we couldn’t be more excited. We’re looking forward to exciting artists and commissioned projects. We thought we’d get into the mix with a special windows collaboration featuring Dries Van Noten alongside pieces from the New York gallery Salon 94. There are terrific works …

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On Fifth Avenue: from Chaos to Couture

Celebrating the Costume Institute

5 8 2013
Gareth Pugh, Kentshire

Every spring our visual team celebrates the Met’s Costume Institue exhibitions, creating vignettes honoring that which is carefully curated 20 blocks north of us.  This year is no exception. Called Punk: Chaos to Couture, the Met’s spring 2013 Costume Institute exhibition examines punk’s impact on high fashion, including looks carried at Bergdorf Goodman.  Echoing this …

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Rules: #BGWindows Frieze Challenge

5 7 2013

NO PURCHASE NECESSARY to enter or win. Making a purchase will not increase your chances of winning.  Void where prohibited by law.

Instagram our Frieze Windows for a chance to win tickets to Frieze New York 2013, a Frieze Catalogue and a 1-year subscription to Frieze Magazine.

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#GetScattered : Create Your Own BG Window

Dream up your own BG window with Oscar de la Renta, Lanvin and more!

4 24 2013
Holiday Windows Prop

“I almost want our windows to be perceived as hallucinations”  states David Hoey in our forthcoming documentary Scatter My Ashes at Bergdorf’s.  This is something to remember when dreaming up your own window installation. Seen by at least 1.5-million passersby each week, our windows have come to represent Bergdorf Goodman as much as the designers they …

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#GetScattered : Under the Glass

4 19 2013

In our latest Scatter My Ashes at Bergdorf’s clip, we go behind the glass with our incredibly talented windows team during the weeks leading up to our 2011 Holiday Windows unveiling.  Viewed by at least 1.5million people each week, our Fifth Avenue windows are noted for their inspired imagination, subtle humor and keen attention to detail.  Look …

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Dior on Fifth Avenue: Fantastic Perspective

3 15 2013
Christian Dior Windows, March 2013

The relationship between Bergdorf Goodman and Dior goes back decades. Dresses based on Christian Dior’s drawings were made in the atelier in the store. Now we’ve got a brand new Dior boutique opening this week and we’ve devoted all the Fifth Avenue windows—that’s right, all of them—to Raf Simons’ incredible Spring Collection. The windows welcome …

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On Fifth: Great Moments in Literature

2 8 2013
Tale of Two Cities: Thakoon, Reed Krakoff, Altuzarra, Valentino, Dries Van Noten, Carven

Geek is chic this Fifth Avenue Fashion Week. Delving into the great works of Proust, Kafka, Dickens, Orwell and Kipling (featuring a mosaic jungle backdrop), David Hoey and our windows team present a fleet of Fifth Avenue Windows to inspire the returning fashion flock.  With looks ranging from Valentino’s studded PVC rain coat to Libertine’s …

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#BGWindows – Meet the Winners

1 21 2013
@Nel234 #BGWindows

This 2012, Bergdorf Goodman celebrated its holiday windows with a showgirl twist.  And, for the first time ever, we joined with The Coveteur to invite our Fifth Avenue passersby to capture our windows through the lens of their iPhones and smart phones in our first ever #BGWindows Instagram Challenge. After reviewing almost 2,000 entries, David …

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BG Stories: 58th Street and the Metropolitan Opera

12 21 2012

My grandfather came to the States from Holland in ’33, with his wife, my dad and his sister, and fifty cases of Heineken.  Our family was the sole importer of the Heineken brand for sixty years… and my grandfather was quite the bon vivant.  I’ve always known that our grandfather enjoyed all the stuff his …

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