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Dior on Fifth Avenue: Fantastic Perspective

The relationship between Bergdorf Goodman and Dior goes back decades. Dresses based on Christian Dior’s drawings were made in the atelier in the store. Now we’ve got a brand new Dior boutique opening this week and we’ve devoted all the Fifth Avenue windows—that’s right, all of them—to Raf Simons’ incredible Spring Collection.

The windows welcome the arrival of spring, they feel open and airy and the barriers between what’s inside and what’s outside appears to evaporate. Spring is about illusion and surprise and optimism. Architectural elements evoke traditional Dior interiors, but the floors are highly distorted to produce shifting perspectives.

The ceilings look like they’ve disappeared and the mannequins are floating up into the air. There are chandeliers and sconces by mid-century furniture designer Jean Royere, which reflects Raf Simons’ interest in classic design. Oh, and the clothes? Incredible. The Spring Collection is impeccable and the windows are a perfect setting to start a season of dreaming.

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Second Floor, 212 872 2812