Step off the third floor elevator in the Men’s Store and right before you is the terrific new Prada boutique.  What are you looking for—a suit, a cashmere sweater, a shirt in a vivid print? What about highly covetable luggage, outerwear, maybe some accessories? They’re all there. And they look very smart.  The space—next to Lanvin, which opened last week—is part of our ongoing Men’s Store renovation.  You don’t have to take our word for it, just make your way to Three and see for yourself.  You’ll enjoy lovely windows, where once you saw walls.  It’s a space where you can feel sophisticated and at ease.  Enjoying your new view down onto Fifth Avenue and Central Park you’re feeling very civilized indeed.

VIEW OUR MEN’S PRADA BOUTIQUE ON FACEBOOK

SHOP PRADA ACCESSORIES

DAVID COGGINS is a regular contributor to Art in America and Artnet.  His work has also appeared in Interview, Modern Painters, The Huffington Post and The Wall Street Journal.  He is currently working on a book for Taschen.  This holiday season, Mr Coggins will be elaborating upon the perilous art of gift giving with his weekly Gifts Most Welcome series here on 5th/58th.  In addition, he’s our in-house scribe and usual tumblr contributor.

More by Mr Coggins:

Present Danger: David Coggins on the Perilous Art of Gift Giving
Gifts Most Welcome: Ideas for the Hostess
Gifts Most Welcome: The Technologically Inclined
Gifts Most Welcome: It’s a Man World
Perfectly Measured: Lanvin