NYFW: the Rockstud Noir Challenge

9 8 2012
Valentino Rockstud Noir

There’s always this odd mix of giddy excitement and blind fear when Fashion Week comes to town, but the truth is that within the next twelve days we’ll attend a dizzying number of shows, work countless Bergdorf Goodman events (Fashion’s Night Out, anyone?) and cover all of the activity right here on 5th/58th.  We’ll laugh …

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Cadillac Confessionals: Business of Fashion

Fashion Week

9 8 2012

Fashion Week is here! This Fall we’re meeting with some of the industry’s most notable characters as they move from one place to the next in our #BG111 Cadillac. Today Linda Fargo chatted with the Business of Fashion’s Imran Amed followIng Jason Wu’s show. Find out how you can win two tickets to our documentary …

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#BG111 Instagram Challenge

The Rules

9 7 2012

NO PURCHASE NECESSARY to enter or win. Making a purchase will not increase your chances of winning.  Void where prohibited by law. Two tickets to the NYC premiere of Bergdorf Goodman’s documentary Scatter my Ashes on September 12th, 2012, as well as the after party following directly after.  Travel and accommodations are not included. About …

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#BG111 Instagram Challenge

9 7 2012

Bergdorf Goodman Cadillac

Want a chance to attend the Scatter My Ashes at Bergdorfs premiere and after-party next Wednesday, September 12?

One of the challenges of New York Fashion Week involves the seemingly easy task of getting from here… to there.  Particularly when our harried traffic patterns collide with Fashion City’s usual fare. Many of us have adapted, forgoing taxi battles for busses and MTAs subterranean stops; however this year, we have a far more savvy method of transportation: Cadillac’s XTS. Hand-selected by our fashion director, Linda Fargo, this XTS has been personalized to honor Bergdorf Goodman’s 111 Years of Extraordinary and will be darting throughout the City with Linda and a few of her friends inside.

New Yorkers: we want you to instagram photos of Linda & her zooming Cadillac as they make their way through Chelsea, the Meat Packing District, the Upper West Side and beyond.  Because we want to see your instagrams, you must tag the image with #BG111 to qualify.  You have from today through Monday, September 10 to spot Linda’s sleek XTS and instagram them. And, because we know timing is short, Linda’s driver, the ever so dapper @BergdorfGoodMan, will be tweeting clues about her whereabouts. Best of luck and hope to see your photos around Fashion City!

Click for Rules

 

NYFW: Bergdorf Goodman on Zite

9 7 2012

Fashion week is back!  And we’ve joined up with Zite (those digital gurus of the personalized magazine experience) to give you the best access to everything evolving and unfolding on the runway, behind-the-scenes and beyond.  Filled with exclusive content and the latest news from fashion insiders, the Fashion Week channel will share interviews with your favorite designers, and give you a front row seat for the best from the runways of Spring Summer 2013.  Read more about Zite and BG’s fashion week channel in our press room.

Download the free app in Apple’s iTunes Store or in Google Play for Android.  To add the Fashion Week section click Customize > Sections > Fashion Week within the app.

Visit the Bergdorf Goodman Vision channel on Zite for the latest fashion news from around the web.

Fashion moves in real time on the BG blog, 5th/58th.

 

Paris Fashion Week, a moment

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PFW: Inside Akris

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 Elizabeth & Lauren in Akris Showroom

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Paris Fashion Week: Albert!

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We love our Albert Kriemler!

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